Press Releases

SpaFinder Launches Instant Gift Cards on Facebook ® Platform and wConnect, Powered by Transaction Wireless


SAN DIEGO AND NEW YORK (August 03, 2010) − SpaFinder and Transaction Wireless™ (TW) unveiled the launch of a new social gift card store on the SpaFinder Facebook Page at the IGCC meeting in Baltimore this week, giving spa aficionados the ability to shop for SpaFinder’s popular Instant Gift Cards at its new “store” on Facebook® Platform. Powered by Transaction Wireless, a leading provider of virtual and mobile gift cards, the new social gifting service allows consumers to purchase the Gift Cards, create customizable messages and send both instantly via mobile phone as well as to the giver and recipient’s Facebook Profiles. Cards can be redeemed at spas around the globe or online at SpaFinder.com. A link for a duplicate virtual Instant Gift Card is sent to an email address for printing options as well. Best of all, the Facebook gifting increases the fun factor of social media and for so many who rely on Facebook birthday and calendar reminders, it helps ensure important occasions are never forgotten.

SpaFinder, Inc., the world’s largest spa media and marketing company, is also using TW’s wConnect service for targeted mobile marketing of its coveted SpaFinder Deal Days offers. The company initially launched with TW’s B2B wCentive solution for bulk gift card purchasing and delivery earlier this year in North America, England, France, Italy, Spain and Germany. SpaFinder, has more than 5,000 participating spas in 77 countries in its global network.

“Social gifting is becoming increasingly popular with our turnkey solution for Facebook Platform and it’s ideally suited for SpaFinder’s customers worldwide who already greatly utilize gift cards and are found in large numbers on Facebook,” said Thomas Niedbalski, vice president partnership marketing, Transaction Wireless. “By combining social gifting with our proprietary wConnect technology for highly targeted mobile marketing messages, SpaFinder’s clients will always know the best spa and wellness deals wherever they are.”

"The initial success of our B2B launch with Transaction Wireless led us to look for additional ways we could use their offerings to reach our customers,” said Steve Kane, senior vice president gift sales, SpaFinder. “Our new social gifting program with Transaction Wireless is the next phase of our innovative gift card solutions for consumers and our spa partners. With TW’s targeted mobile marketing technology, our consumers will also be able to sign up to receive SpaFinder Deal Days information directly to their mobile devices, perfect for those last minute stress-reliever spa treatments whether they’re at home or on the road.”

About SpaFinder, Inc.
The world’s largest spa media, marketing, and gifting company, SpaFinder, Inc., connects millions of wellness-focused consumers with thousands of spas worldwide. SpaFinder’s media properties include the award-winning SpaFinder.com, the Club Spa e-newsletter and blog, and the annual Guide to Global Spa, Wellness and Beauty. SpaFinder and its spa-beauty gift division, SpaWish, offer gift certificates and cards that are redeemable at a combined network of over 9,000 spas and salons and are available at more than 90,000 unique retail outlets in 77 countries. The company’s technology division innovates new solutions that help spas build and streamline their businesses, including the popular SpaBooker online booking system. SpaFinder Europe and SpaFinder Japan offer regional spa marketing and gifting programs, including localized, native-language websites. Founded in 1986, the privately held company is headquartered in Manhattan.

About Transaction Wireless
Transaction Wireless (TW) is a mobile commerce, payment and one-to-one relationship marketing company enabling a unique link between consumers, retailers and brands via any PC or mobile device leveraging TW's proprietary technologies. With unparalleled solutions, Transaction Wireless’ product portfolio includes a patented digital gifting and marketing solution; a multimedia mobile messaging service to extend any marketing program to the mobile phone or PC; a merchant mobile POS credit card terminal; and a turnkey Facebook Platform solution for B2B or direct-to-consumer social gifting. The Company is headquartered in San Diego, California and counts AMC Entertainment, SpaFinder, Bass Pro Shops and Hallmark Business Connections, among others as current clients. More information can be found at www.transactionwireless.com.

Note: Transaction Wireless will be attending the IGCC/IMA conference Aug. 2-4. Please contact Tom Niedbalski at tniedbalski@transactionwireless.com to schedule a demo.

Facebook® is a registered trademark of Facebook Inc.

Media Inquiries

If you're with the media, please contact:

Betsy Isroelit
Betsy.Isroelit@spafinder.com 
(213) 300-0108