Press Releases

Spa Finder and Virtuoso Team up to Promote Spa Travel Through Virtuoso's Travel Network


NEW YORK, NY (March 08, 2006) − Spa Finder, Inc., the global spa resource, has formed a strategic agreement with Virtuoso, the upscale network of luxury travel consultants, that makes Spa Finder the spa travel resource for Virtuoso's 6,000+ member consultants. The multifaceted deal will promote Virtuoso's services as well as Virtuoso's preferred spa properties on Spa Finder's leading media outlets, including SpaFinder.com and the Spa Finder Worldwide Directory, which attract millions of spa consumers annually.

"We're looking forward to educating Virtuoso's membership on selecting the best spa properties to meet the needs of their affluent clientele," said Spa Finder, Inc. CEO Pete Ellis. "We're also pleased to introduce the Virtuoso network to our audience of up-market luxury spa travel consumers." Ellis adds that Spa Finder's Connoisseur Spas program, which provides comprehensive overviews of the world's finest spa destinations, will be a particularly useful resource for Virtuoso's luxury-focused agents. Overall, Spa Finder represents thousands of highly qualified spa properties worldwide, including hundreds spa travel destinations.

By using the special "Travel Agent" section of SpaFinder.com, Virtuoso's member consultants will find access to innovative spa overviews, better enabling them to sell spa product, as well as special "best buys" and discounts they can pass along to their most valued clients. As part of the developing Spa Finder-Virtuoso alliance, Virtuoso agents will receive VIP status and special service from Spa Finder, including industry news, updates on Virtuoso Spas, and insider tips on the hottest spa trends, the most effective treatments and the best products to recommend at individual spas.

"Without question, the spa market is the fastest growing segment in travel, and our members' savvy clients are constantly looking for a unique spa experience," adds Matthew Upchurch, CEO of Virtuoso. "We're excited to team up with the most trusted resource in spa to keep our consultants on the forefront of the booming spa travel market."

About Spa Finder, Inc.:

As the world's largest spa marketing and media company, Spa Finder reaches millions of health conscious consumers via its award-winning website, SpaFinder.com. The company publishes Luxury SpaFinder Magazine, the trusted authority on luxury spas and associated lifestyles; The Spa Enthusiast®, a leading publication for active spa-goers; as well as its annual Spa Finder Worldwide Directory, the ultimate spa-goers' resource. Spa Finder also operates the world's largest spa gift certificate and incentive programs as well as the Spa Distribution Network, the Internet's first online spa booking program.

About Virtuoso:

Virtuoso is a by-invitation-only luxury travel network comprising more than 6,000 elite travel consultants, associated with 301 agencies in 22 countries throughout North and South America, the Caribbean, Australia and New Zealand. With more than $3 billion in travel sales generated annually, Virtuoso's member agencies make the group the most powerful in the luxury travel segment. Relationships with the top hotels, resorts, spas, lodges, airlines, cruise lines and tour companies provide the network's affluent clientele with incredible values and rare experiences - from complimentary upgrades and amenities, to special recognition and privileged access. For more information, please visit www.virtuoso.com.

Media Contacts:

Betsy Isroelit, RBI Communications, 323-960-1360 #17, betsy@rbicom.com

Misty Ewing, Director of Public Relations - Virtuoso, 212-588-8242, mewing@virtuoso.com

Media Inquiries

If you're with the media, please contact:

Betsy Isroelit
Betsy.Isroelit@spafinder.com 
(213) 300-0108